Silicone dolls, this seems to be an embarrassing word. Whether it is senior practitioners or silicone sex doll players, few people will discuss it publicly or share photos of dolls with friends. Behind silicone dolls, there seems to be some shameful, obscure, and unbearable needs.
In China, about 100,000 love dolls are sold on e-commerce platforms every month, and the global sales of real dolls can reach nearly 2 million pieces per year.
I used to work in a cross-border e-commerce company. Later, due to the epidemic, the company was about to fail, so I started looking for a new job, but it was not easy to find a new job. In two or three months, I submitted hundreds of resumes, but I didn’t even receive a few interview invitations.
Finally, because there was no better choice, I accepted an interview invitation from an adult products company. Before the interview, the HR specifically emphasized to me that this company was engaged in adult products, and the position I was interviewing for belonged to a new project of the company, silicone milf sex doll, and asked me if I could accept it. To be honest, there was definitely a conflict, but I was indeed in a hurry to find a job, so I had to accept the interview invitation first to see the situation.
The interviewer that day was my future boss. He talked to me about their silicone doll project. Later, he personally took me to the company's studio to see the product. Although I had made some psychological preparations, I was still a little shocked when a row of life-size silicone dolls appeared neatly in front of me. But I tried to pretend to be worldly-wise and pinched the silicone doll with my boss.
After joining the company, the first thing that shocked me was the price of high-quality sex doll. The cheapest on the market starts at $3,000. Because they need to be handmade, the existing factories in the industry are small-scale production, and it is difficult to reduce costs. $4,000-5,000 is the normal price.
Later, our company began to develop silicone sex dolls. When I joined the company, the company already had four dolls of different heights, and the cheapest athletic sex doll was only $1,500. At this price, our silicone dolls should be very popular in the market, but when we actually sold them, we found that we wanted to divide the market for more than just the price.
There is also a doll made of TPE (thermoplastic rubber) on the market, which only costs about $1,000. Most of these sex dolls are petite and belong to the category of new sex doll. When people search on e-commerce platforms, most people's first priority is price, and then choose a doll with the right price. The material cannot be touched or seen, and few people will notice the difference.
Although TPE dolls are cheaper, they feel softer and there is still a gap in the touch of real skin, while silicone dolls feel more like real people, but many people don’t know these things.
So it is not realistic to win the market immediately by relying on price advantage. We need to let consumers know the advantages of silicone BBW sex doll. This is also the meaning of my position, content planning.
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